This is part four in a six series guide on creating a business plan for a freelance business.
Marketing / Advertising
Word-of-mouth will be the number one marketing technique for MyDesign Shop. I will also join the local Chamber of Commerce and attend their networking events. I will not join other networking groups that require a large […]

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This is part 3 in a series on creating a freelance business plan. This part looks at employees/staff and competitors. 
As you go through the plan, think through each section based on you. It can be tempting to just put your name on it and consider your planning done.
Tailor it to your wants/needs/desires, and market conditions.
And the plan […]

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This is part two of a series on freelance business planning.
Part 1 examined mission/vision statements and a personal evaluation. The plan continues…
Business Niche / Image
What clients do you want to serve? This isn’t about going after commercial accounts. Does your favorite charity have local chapters? Non-profit work is just as exciting and can pay […]

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I’m not a big fan of business plans—I’m really not. But, not having a business plan is not the same as not planning at all. In the following series, I go through a business planning process for a fictional, freelance Web design company.
This plan can be adapted for any type of freelance business, not just […]

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